Today, we are announcing a strategic partnership with Gary Vaynerchuk. When we first met Gary, we bonded over a shared conviction for community commerce and live selling. He immediately understood what we’re doing at District, and believes in our mission that anyone should be able to build their own commerce business designed around how they sell today.

Gary is one of the most forward-thinking voices in business, a serial entrepreneur, investor, and digital marketing pioneer who has spent decades identifying where culture, attention, and commerce are heading before the rest of the market catches on. His early bets on companies like Facebook, Twitter, Snapchat, Venmo, Coinbase, and Uber speak for themselves.

As part of this partnership, Gary will serve as a strategic advisor and will provide guidance to our team as the platform scales, opening doors with enterprise brands and larger commerce businesses. The partnership will connect brands with the infrastructure that leverages AI to rapidly build custom live shopping platforms on their own terms, complete with multi-casting, buy-now listings, real-time and multi-day auctions, and other next-generation commerce formats.

Brands are prioritizing direct relationships with their audiences, communicating with them through community chats, DMs, subscriber channels, live selling, and more. Building those experiences has historically required months of coding and teams of engineers. With District, brands use our proprietary AI commerce technology to create custom, interactive commerce experiences — giving them ownership of their customer relationships and the flexibility to innovate and test new selling methods.

In the coming months, we’ll be collaborating with Gary on initiatives designed to help more sellers build, grow, and own their businesses in this new era of commerce. Having Gary’s perspective as we grow is incredibly valuable, and we’re looking forward to working together. Stay tuned.

Ready to build your own commerce platform? Build it with District today.